Reward the achievements of your employees and the loyalty of your customers with a company incentive in one of the most beautiful regions of Italy! The northern Italian region of Piedmont offers numerous possibilities for group activities for every focus. Whether culinary, active or cultural - put together your desired incentive in Piedmont with our event modules as you wish.

top quality wines

Piedmontese wines are well known among wine lovers: Whether the white wines Arneis and Gavi or the red wines Barolo and Barbaresco - a wine tasting is not to be missed!

the city of turin

Turin, the former capital of Italy, offers cultural highlights as well as culinary specialties: From the famous chocolate to the original Vermuth, which was invented in Turin!

amazing countryside

Piedmont offers unique landscapes, such as the Langhe region, declared a World Heritage Site by Unesco. Explore Piedmont by e-bike, vintage car or Vespa.

The beautiful destination Piedmont

The Piedmont region not only offers many scenic highlights. It is home to first-class wines, truffles, cheese and other top-class delicacies and an absolute paradise for gourmets! The famous wine-growing areas of the Langhe, Monferrato and Roero are UNESCO World Heritage Sites and invite you to wonderful walks and tastings. The alpine chain that surrounds Piedmont offers unspoiled nature, alpine landscapes and enchanting lakes such as Lake Maggiore. The regional capital of Turin is packed with art and culture and the impressive residences of the Savoy dynasty, which are part of the UNESCO world cultural heritage.

Your accommodation in Piedmont (example)

For your incentive trip we offer you a modern 4-star hotel in a central location in the famous wine town Asti. Asti is an ideal starting point for numerous activities in Piedmont. It is home to the world-famous “Asti Spumante” and is picturesquely situated amidst hills, vineyards and castles. The old town of Asti shines with baroque buildings made of red brick and yellow tuff.

The comfortable rooms offer many amenities, such as air conditioning, Wi-Fi and TV. Enjoy regional specialities in the hotel’s own restaurant with a glass of local wine! Every morning a delicious and varied breakfast buffet awaits you, where you can strengthen yourself for the day.

Alternatively, of course, a centrally located, modern 4-star-art hotel with all comforts is also available in Turin as accommodation for your incentive. Or would you prefer a stylish resort that is typically furnished and captivates with its special charm? There are almost no limits to the possibilities in Piedmont! Let us advise you personally!

Program modules for your incentive in Piedmont (suggestions)

City tour of the capital Turin:
Explore the elegant capital of Piedmont, with its magnificent baroque buildings, top-class exhibitions and the famous Savoy residences. Turin’s old town is full of magnificent buildings, such as the “Palazzo Madamo”, the “Palazzo Reale” or the landmark “Mole Antonelliana”, once the highest tower in Europe. Stroll along the kilometre-long arcades and enjoy the elegant ambience of Turin with an “aperitivo” in the “Piazza Castello” in the heart of the city!

History and art in Turin.

Paparazzi City Tour in a city of your choice:

Explore the beautiful cities of Piedmont, such as Turin, Asti, Alba or Cuneo in a very special way! Do an interactive sightseeing with your customers and employees during your Italian incentive. Become a paparazzi on this urban high-speed rally. Each team can discover the cultural highlights of Turin or any other city on their own, without the need for GPS devices or smartphones.

Based on different tasks and appropriate equipment for the photo reportage, each team creates an individual photo travel guide. Team spirit, creativity and speed of your employees are required here, which makes the Paparazzi City Tour an ideal group activity within the framework of an incentive in Piedmont! And of course, a beautiful memory of your company event in Italy is created. Finally, the most informative and creative travel guide can be chosen.

Vespa tour through the famous winegrowing regions:
This team event in Piedmont focuses on fun and a good sense of orientation! You and your employees or customers conquer the most beautiful places of Piedmont on the typical Italian Vespas. For example, drive to the beautiful Savoy residences, which lie like a wreath around the capital Turin. Or enjoy the picturesque landscapes of the region’s famous wine-growing regions! On request we organize the Vespa tour through Piedmont as a team challenge with a treasure hunt, tricky tasks and an award ceremony. Make your company incentive in Piedmont an unforgettable experience with this team event!

Wine Olympics and wine tasting of excellent wines:
Piedmont is one of the best wine-growing regions in Italy and for many wine connoisseurs it is even at the top of the list. Tasting first-class Piedmontese wines, such as the famous “Barolo” or “Barbaresco”, is a must, so to speak! Enjoy a wine tasting of Italy’s best wines with your customers or employees as part of your Piedmont incentive.

Depending on the size of the group, our Wine Olympics can be organised indoors or outdoors. Test your knowledge about vine juice in a wine quiz, a skills competition or smelling & guessing! Another popular incentive activity in Italy is Blind Wine Tasting for groups. In consultation with you, Italiaplus creates the various tasks together with our professional team trainers. Experience an unforgettable Wine Olympics in Piedmont!

Service by Italiaplus for your incentive in Piedmont

  • Personal advice from an Italiaplus project manager
  • Individual programming
  • Flexible travel duration (2 – 4 days)
  • Already for small groups from 10 persons
  • Selected hotels, locations and service partners
  • On-site assistance and support by an Italiaplus project manager
  • Tour guide by at least one authorized, qualified tour guide
  • We speak German, English, Italian, Spanish and Russian (other languages on request)

We will be happy to advise you on all matters concerning your company incentive in Piedmont. We are looking forward to your non-binding inquiry via our contact form, by email or phone!

General Information

Attractiveness ++/+++
Natural Experience +++
Side Events ++
Activities ++/+++
Culinary Experience +++
Other +++


Min 10 – Max 120


Panoramic streets with beautiful views at the coast or in the hinterland


Min. two days or ideally three days


Personal assistance by an Italiaplus project manager and/or project assistant/s based on the number of attendees and the program.


Live Entertainment


B driving license requested

Contact us now for your

Event of a lifetime

Contact us for a free consultation and we will look together to see what extraordinary experience we can organize for you and your guests! We look forward to you!